Planet Fitness, one of the largest and fastest-growing franchisors and operators of fitness centers in the U.S. and home of the Judgement Free Zone®, today announced its newest location will soon open near Downtown Fort Myers, FL. The club will be Planet Fitness’ 98th location in Florida, the 7th in the SW Florida market and plans to open its doors in mid-November at 3853 Cleveland Avenue.
Planet Fitness invites local residents to sign up online at www.planetfitness.com or at the club’s presale office located at 3853 Cleveland Avenue for only $1 down and then $10 a month with no annual commitment. Prospective members can also visit the presale office to speak with Planet Fitness staff and learn more about the plans for the new club and its vast array of amenities. The presale office is open from 9AM – 7PM on weekdays and 11AM – 6PM on Saturdays and Sundays.
The new Planet Fitness in Fort Myers will be approximately 20,000 sq. feet and will offer the following features and amenities:
• State of the art pieces of cardio equipment
• Expansive strength and free weights equipment
• FREE fitness training through the pe @ pf® program
• PF SYNRGY 360 Functional Training System
• Private tanning salon with booths and beds
• Total body enhancement machine featuring red light therapy to help firm and tone
• HydroMassage beds and massage chairs
The club will be open and staffed 24 hours a day Monday through Thursday, closing at 10PM on Friday, and from 7AM – 7PM on Saturdays and Sundays.
Planet Fitness prides itself on providing a high-quality experience at an exceptional value and being home of the Judgement Free Zone®, where members experience a hassle-free, non-intimidating environment. Each club also features the brand’s iconic “Lunk Alarm,” which is a purple and yellow siren on the wall used to gently remind people that grunting, dropping weights or judging others is not permitted.
“We’re confident that our encouraging and hassle-free environment will be a welcome addition to the community.” said Planet Fitness franchisee Kris Glidden. “We are confident this new location will be unlike any other fitness center in the area, and we encourage everyone to come check it out and get a tour from our friendly staff.”
All memberships include a variety of other benefits, such as free fitness instruction by a certified trainer through the pe @ pf ® program.
The PF Black Card® membership, which is $21.99 a month, includes additional benefits such as the ability to bring a guest every day at no additional charge, access to all 1,400+ Planet Fitness locations, as well as use of the hydro-massage beds and massage chairs and salon grade tanning booths.
Additionally, Planet Fitness has extended its judgement free philosophy outside of its gyms and into communities that need it most with its national philanthropic initiative, “The Judgement Free Generation™”. Together with Boys & Girls Clubs of America (BGCA), the nation’s leading youth development organization, supporting millions of kids and teens during the critical out-of-school time, and STOMP Out Bullying, the leading anti-bullying organization in the U.S., Planet Fitness aims to empower a generation of teens to grow up contributing to a more judgement free planet – a place where everyone feels accepted and like they belong.
For more information, or to join, please visit www.PlanetFitness.com or follow us on Facebook (www.facebook.com/PlanetFitness) and Twitter (www.twitter.com/PlanetFitness). Corporate partnership opportunities are also available. Contact the Cleveland Ave club at 239-267-5391 for more information.