Session #2: Where Social Media and Foodservice Meet

Social media has been a cornerstone of the foodservice industry for over a decade but not all operators feel the need to engage virtually with their customers. Having a social media strategy will not only engage your loyal patrons and potential customers, but it provides an opportunity to receive feedback, crowdsource, test new menu items, and more. Utilizing social media is more important than ever and our speakers will explain the various channels, considerations and how social media can make all the difference to your business and engaging with your customers.