2023 Business Wrap-Up: A Meteoric Rise in the Marketing World

By Zachary Katkin, Founder of Olympia Marketing

As the year comes to a close, it’s time to reflect on the incredible journey that Olympia Marketing has embarked upon. Founded in 2023, we’ve quickly become one of the fastest-growing ad agencies in Southwest Florida. Our growth has been nothing short of phenomenal, onboarding more than a half-dozen clients a month since our inception.

Our success is a testament to our digital-first approach, which has resonated with businesses across various sectors, including real estate, development, retail and more.

2024 Business Forecast: Scaling to New Heights

For 2024 we’re excited to be launching a new set of products specifically designed for real estate agents. This product aims to revolutionize the way agents market themselves and their listings, leveraging the power of digital technologies to create compelling narratives that resonate with buyers and sellers alike.

For the rest of the business our focus for 2024 will be on scaling our operations to meet the burgeoning demand for our services. We’re investing in talent, technology, and training to ensure that we continue to deliver the exceptional results.

After 20 years of being in the advertising and marketing space, one thing is more certain than ever – despite the speed of digitization – there’s a complete lack of quality in the space. Too many clients are coming to me after spending tens or hundreds of thousands of dollars on techniques and tactics that go nowhere with bloated or small agencies that don’t have the technical prowess to actual do what they set out to do.

The Future is both Digital & Physical as Well as Local

The future is bright for Olympia Marketing. We’ve also committed a number of resources to local organizations including Estero Today a non-profit communications group connecting residences with government to keep them informed on what’s happening in the Estero community.