Priority Marketing hires Brian Grossman as senior public relations manager

Brian Grossman has joined Priority Marketing as a senior public relations manager to help guide earned media strategies for the firm’s clients and partners.

In this role, Grossman provides strategic public relations and media relations counsel to for-profit and nonprofit clients. His copywriting focus includes drafting news releases, contributed articles, guest opinions, blogs, awards submissions and other editorial content. Grossman also pitches stories to reporters and editors, prepares key messages and talking points for clients, coordinates news conferences and media tours, and facilitates media interviews in addition to providing crisis communications and media training.

Priority Marketing’s portfolio of public relations services including copywriting, media pitching, internal and external communications strategy, community relations, awards nominations, reputation and issues management, speech development, crisis communications, media training, event promotion and more.

Before joining Priority Marketing, Grossman was director of client strategy for Radancy, director of public affairs for CRAFT and director of product communications for American Chemistry Council. Prior roles include account director for Radancy, account executive for Sage Communications, program manager for Potomac Communications Group, account executive for Gibbs & Soell and staff writer for the Clinton Chronicle.

Grossman earned a Bachelor of Arts degree in political science and Master of Science degree in communication from North Carolina State University.