Patrick Fitzgerald joins Wilson Creative Group as director of business development

Patrick Fitzgerald, Director of Business Development, Wilson Creative Group

Naples, Fla.  – Wilson Creative Group (WCG), a full-service advertising and marketing agency, has appointed Patrick Fitzgerald to the position of director of business development.

In this role, he is responsible for increasing sales and profitability; growing and enhancing the agency’s market presence; strengthening internal and external relationships; managing customer relationships and implementing strategies designed to increase revenue; and new business acquisition.

“Patrick possesses a wealth of business experience, and he is extremely adept at identifying and developing new business opportunities,” said WCG CEO and President Peggy Wilson. “He is great at evaluating existing partnerships and sales efforts with an eye toward building on what works and changing what doesn’t.”

Fitzgerald has a bachelor of arts degree in communications from The University of Alabama and was a member of Capstone Agency, a nationally affiliated, student-run integrated communications firm comprised of the university’s top communications students. Prior to joining WCG, he worked with Cox Media Group, where he was a President’s Circle Award nominee in 2011, 2013 and 2015. In 2006 and 2008, he was named Salesperson of the Year for M. Fitzgerald & Co. In addition to serving as a board member of The David A. Burke Foundation, he is a volunteer basketball coach for the Wellington Travel Basketball Association. He served for 12 years as head basketball coach for Rosarian Academy (2004 – 2016). 

WCG is an award-winning advertising and marketing firm assisting businesses in the development of successful brand and advertising strategies. Its offices are located at 2343 Vanderbilt Beach Road, Suite 608, in Naples. For more information, call 239-597-9480 or visit wcgpros.com.