Priority Marketing adds Anna Riley Proctor as public relations and social media coordinator

Priority Marketing has hired Anna Riley Proctor as a public relations and social media coordinator, responsible for plan development, content creation and execution of earned and owned media strategies with the goal of increasing visibility, awareness and engagement for the firm’s clients.

Proctor’s responsibilities for public relations assignments include maintaining media distribution lists, distributing news releases, updating event calendar listings, monitoring media coverage, drafting copy for newsletters, coordinating special events and preparing monthly media coverage reports. Her social media responsibilities include developing social media content plans, producing and posting content, evaluating social media engagement and studying social media trends to maximize impacts for clients.

Priority Marketing’s array of public relations services consist of copywriting, media pitching, communications strategy, speech development, PowerPoint presentations, media training, event promotion, government relations and more. Its social media marketing services encompass strategic consulting, content development, demographic research, reputation management, profile development, competitive analysis, social media monitoring and paid strategies.

Before joining Priority Marketing, Proctor was a publicity assistant and public relations intern with a Nashville-based firm specializing in public relations and marketing, graphic and web design, event planning and social media. She also has experience in the hospitality and customer service industries, and her volunteer background includes service to the American Cancer Society, senior welfare causes and other charitable organizations.

Proctor received a Bachelor of Science degree in communication and public relations from the University of North Florida.

About Priority Marketing

Founded in 1992 by Teri Hansen, APR, Priority Marketing is Southwest Florida’s largest full-service marketing, advertising, public relations, website development and digital marketing agency celebrating its 30th anniversary in 2022. The firm, named by GrowFL as a Company to Watch, has grown to include more than 46 savvy creatives and mastermind strategists whose areas of expertise include brand development, public relations, graphic design, social media and email marketing, media planning, web solutions, event planning, video production, digital advertising and more. Priority Marketing serves clients across a broad spectrum of industries, including hospitality and tourism, retail, health care, senior living, construction, legal, financial, government, education, locally owned businesses and charitable organizations. Over 30 years, Priority Marketing has earned thousands of local, state, national and international awards for its outstanding creative work while providing $3.5 million in discounted and pro-bono services to local nonprofits. For more information, please call 239-267-2638 or visit PriorityMarketing.com.