Priority Marketing promotes eight professionals to senior leadership positions

FORT MYERS, Fla. – Priority Marketing has promoted eight of its seasoned marketing and public relations professionals to senior leadership positions within the growing company.

The promotions include Holly Boldrin, APR, CPRC, senior public relations director; Katie Damminger, senior director of account services; Christi Finger, senior art director; Emily Golden, senior public relations manager; Manny Gonzalez, senior director of web services; Melissa Mitchell, MBA, APR, CPRC, senior director of marketing and business development; Olivia Orth, senior creative director; and Rachel Toomey, APR, senior media director.

“Each of these dynamic individuals have contributed to our company’s success, as well as the success of our client partners, over the years,” said Priority Marketing President and Chief Creative Officer Teri Hansen, APR. “Our firm is celebrating 30 years of service to Southwest Florida businesses and nonprofits, and we have grown to become the region’s largest marketing agency because of the collective talents, creativity and passion of these leaders and our entire team.”

Founded in 1992, Priority Marketing’s professional services include public relations, graphic design, brand development, social media and email marketing, media planning, web solutions, event planning, video production, digital advertising and more. The firm’s portfolio of clients represents a broad spectrum of industries, including hospitality and tourism, retail, health care, senior living, construction, legal, financial, government, education, locally owned businesses and charitable organizations.

Boldrin joined Priority Marketing in 2009 and leads the firm’s public relations and social media department, which includes a team of 10 professionals responsible for public relations strategy, producing news releases, guest articles, blogs, earned media coverage, managing crisis communications, organic social media, email marketing, reputation management, reporting and analysis.

Damminger joined Priority Marketing in 2015 as an account manager and now, as the senior director of client services, oversees a team of 10 account service professionals while serving as the main point of contact for a portfolio of clients across hospitality, attractions, retail, nonprofit, manufacturing and more. Damminger supports clients in reaching their goals through strategy development, project execution and account management.

Finger, who has been with the company since 2003, became art director in 2015. She oversees a team of six graphic designers who create visually compelling brand campaigns, print and digital designs, brand identities, websites, marketing and event collateral, signage and displays, product packaging and more. The team’s work has received hundreds of local, regional, national and international design awards.

Golden joined Priority Marketing in 2015 and helps clients increase their awareness through public relations strategies, which include drafting and distributing news releases, contributed articles, guest opinions, blogs and media pitches. She also provides media training and counseling, media event planning and communications strategies.

Gonzalez began working at the firm in 2015 and leads a web development team that builds and enhances websites that are user-friendly, attractive and scalable, paying special attention to search engine optimization. His department also offers server and domain management, website security and troubleshooting.

Mitchell, who joined the agency in 2013, focuses on strategic business development to help grow the company, expand its brand presence and lead marketing efforts for the agency itself. She oversees initiatives to improve processes, diversify services, extend collaborations between departments, build teamwork and respond to broad challenges and opportunities within the industry. She also manages multiple client accounts and is responsible for developing and executing strategic marketing plans.

Orth has worked at Priority Marketing since 2000 and leads the firm’s creative copywriters, who produce written content for advertising, websites, blogs, collateral and video scripts. She also oversees in-house videographers who film, edit and produce videos for commercials, fundraising events, corporate meetings and social media.

Toomey joined the firm in 2006 and leads a media buying department that provides counsel on paid media for the agency’s clients. The media buying department researches, budgets, coordinates, places and provides reconciliation and reporting for advertising, including TV, newspaper, magazine, radio, outdoor and online opportunities. Priority Marketing is the agency of record for dozens of businesses in Southwest Florida and beyond.

About Priority Marketing

Founded in 1992 by Teri Hansen, APR, Priority Marketing is Southwest Florida’s largest full-service marketing, advertising, public relations, website development and digital marketing agency celebrating its 30^th anniversary in 2022. The firm, named by GrowFL as a Company to Watch, has grown to include more than 49 savvy creatives and mastermind strategists whose areas of expertise include brand development, public relations, graphic design, social media and email marketing, media planning, web solutions, event planning, video production, digital advertising and more. Priority Marketing serves clients across a broad spectrum of industries, including hospitality and tourism, retail, health care, senior living, construction, legal, financial, government, education, locally owned businesses and charitable organizations. Over 30 years, Priority Marketing has earned thousands of local, state, national and international awards for its outstanding creative work while providing $3.5 million in discounted and pro-bono services to local nonprofits. For more information, please call 239-267-2638 or visit PriorityMarketing.com.